At Freewheel Cycle, we pride ourselves on the brands we sell. If we don’t ride it, wear it or otherwise use it, we won’t sell it. Below are just some of our favourite brands. Click for more information.


Our relationship with Trek Bicycles goes way back to the ’90s when we began selling the Gary Fisher brand. The bicycles were innovative and refreshing with a focus on progressing the sport of mountain biking, and further developing modern bicycle geometry to what we know it as today. When Trek absorbed Fisher’s branding in 2010 to release the Gary Fisher lineup, we expanded our relationship with the company to include their full range of bicycles, accessories, and other cycling technology. Whether you’re commuting to work, shredding the trails, crushing the roads or anything in between, we’re confident that Trek has something for you.


The best selling urban bikes are made by Electra. They’re designed to be easy to ride, while looking great. The hardest part is choosing which Electra bicycle is right for you!


You’ll find Shimano components on every kind of bicycle, which is why Freewheel stocks a full range of replacement and upgrade parts. We’re equipped for everything from replacing a worn out chain on your commuter, all the way up to installing the latest XTR or Dura-Ace components on your racing maching!


SRAM is not only a manufacturer of industry leading drivetrain components, but they are also the parent to great companies like RockShox, Avid, and Truvativ bringing you the whole package of bicycle components. Freewheel is stocked to service all of SRAM’s technologies, keeping you in the saddle longer.


Bontrager is an integral name in the cycling world. With a rich history beginning with some of the finest bicycles available in the 1980s, Bontrager now brings all kinds of cyclists the best bicycle parts, clothing and accessories. They produce some of our favourite saddles which are backed by their Unconditional Comfort Guarantee! They also produce a great selection of road and mountain bike shoes. Visit our knowledgeable staff at Freewheel for recommendations that suit your riding style.


Giro blends great style, with technology to keep you safe and comfortable while you ride. They offer helmets, shoes, and gloves for all kinds of riders.


Bell is one of the most well known helmet manufacturers in the world. You’ll find their helmets on heads of pro racers, recreational riders, adrenaline junkies, and pretty much anyone else on wheels.


Kryptonite locks are one of the best deterrents against bike theft. When cyclists think of bike locks, they think of Kryptonite. Many factors affect which lock is best for your bike, and we’re here to help you choose the right one. They offer U-locks, cable locks, and chains unlocked via either key or combo.


Camelbak is to hydration as Rollerblade is to inline skates. They’re the number one name in high quality bottles and hydration packs. Visit the shop and we’ll help you choose a hydration solution that fits your riding.


Pearl Izumi is a premium cycling apparel brand with 60 years of experience in activewear. Unparalleled fit, and high tech materials keep you moving on those long rides.


Fox Head Racing is popular lifestyle brand with a great selection of mountain bike clothing and accessories. They’re the go-to brand for mountain bike gloves. Whether you prefer loud colours and patterns, or something more subtle, Fox has something stylish and comfortable to ride in.


If you can’t ride there, the second best way to move your bicycles around is with a Thule rack on your vehicle. They offer a full range of high quality roof racks, trunk racks, and hitch racks that fit a wide selection of vehicles.


Skratch Labs makes their sports nutrition products with natural ingredients from scratch for better taste and performance.